I know.. you’re probably thinking why we haven’t posted much in the past week, but only because we’ve been working with so many clients from all around the world! We’re trying to get everyone’s collection ready so you could be the first to have a look at all the upcoming trends!
Anyway, I’m sure most of you love fashion, and in fashion, one of the most popular things for showing off styles and trends are LOOK BOOKS! Whether you’re keeping a style book of your own looks, or you’re putting together a compilation of trends you love, the Look Book is the most universal product for fashionistas all around the world!
Like we always say, we love to keep our fans in the loop with what we do here at Jomsy. So today, we’re going to teach and explain to you, how we create look books, for our very own products!
Look books are created in many different ways. Some people just use raw photos, and put them together, some use photoshop to create something like an editorial or mood board, and as for us, we use both of those concepts!
Take a look at the raw image below:
This image has not been altered in any way. So, we take a lot of images like this, and we draft up a board just like an editorial, to see which images go well with one another.
Then, instead of taking up time on photoshop to create the compilation, we open up our handy dandy Microsoft Powerpoint, to put everything together. Yes, I know. Powerpoint. The first thing I think of when I see Powerpoint is … boring school presentations, and business meetings. But nope! Powerpoint is actually very beneficial when it comes to creating a look book — OR any type of mood board.
One of the great things about using powerpoint is also because its default size is perfect for a look book. So.. we open up a few blank slides, and go one by one. Depending on the product, some slides may only fit 2 or 3 images, or sometimes it can fit up to 4 or 5!
After you have all your images laid out like you want, you start using the art tools on powerpoint to make everything look 100 times better than it did when you first started! My ultimate favorite thing to do is to add color around the images. It makes the photos POP, and it definitely livens up the presentation
Take a look at our Intro Page:
It’s always nice to have a full image of your product for the introduction page. You always want to make sure you have something to catch the audience’s attention.
If you are an avid powerpoint user, then you know exactly what to do. However, if you’re not, everything on powerpoint is made to be self explanatory, and you’ll know your way around in no time!
You can see that these are all raw images, however, we take different effects, to make everything look well put together!
Of course, if you guys have any other questions about this, feel free to contact us!
And don’t forget to…
Follow us on Twitter @JomsyConsulting