Creating a solid brand identity and brand image is one of the most important determining factors of a clothing line’s success.
- Image: Jomsy offers clients assistance in creating your brand image and id, logo creation, hang-tags, look-books, video and photo shoots, line sheets, business cards, press and media outreach.
- Social Media, has emerged as the affordable and effective choice in branding for emerging designers over the past decade and used correctly can result in an enormous return on investment, with very little invested in the first place. Jomsy in partnership with Stylesmith* are able to offer training and services for emerging designers in social media and digital media marketing at affordable and attainable pricing.
- Social Media/Set-up training program: Jomsy in partnership with Stylesmith will assess your social media needs and work with you to build and create social media accounts. These accounts can include: Twitter, Facebook, Pinterest, Instagram, YouTube.
- Blog Creation/Management on Tumbler or WordPress: with or without content creation and management, including video, audio and print updates.We will work alongside you to manage the accounts, whilst training you in their use.
- Digital Strategy: Having a fool proof strategy for your digital accounts is an essential part of running social media accounts. We will create your social media editorial agenda for all your platforms. That will make the process of managing your accounts much easier and less overwhelming.
- Social Media Management: So you’ve done the training, you’ve been through the process, but handling social media is not for you – you want to focus on designing and creating, what you do best. No problem, we get it, we can handle it all for you (3 month minimum contract).
- Red Carpet Blogger Event:
“How To Reach 1 Million Fashionistas in Under 24 Hours”
Bloggers, unlike traditional journalists, aren’t really interested in telling your story, they want to be a part of your story. A Jomsy event lets them be a part of your story, even in just a small way, allowing them to experience your product, Tweet it, Instagram it and in a best case scenario, blog about it – all of which means they’re sharing it with their audiences and increasing your personal reach, tenfold. This can be a cocktail party, a fashion show, a live photo shoot, a dress up session. We’ll work with you to customize the occasion to showcase your work to bloggers in the best way possible.
- Blogger/press outreach: Creation of a press article to be distributed to the influential fashion blogs, we work with, and contributors to magazines like Team Vogue, Lucky Like, Elle… To reach thousands of factionalists included shops and buyers
- Market Week: Jomsy offers client’s access to local and international press and buyers through representation at market weeks in Los Angeles, buyer outreach through Jomsy’s network of 800+ buyers globally, brand presentation during market week for press and buyers, presentation luncheon or cocktail and blogger and press outreach presentations.
- Sales Consulting and Strategy: Jomsy creates custom sales strategies to take clients from line creation to the market. During this 2 hour strategy session, we will map out strategies and a budget for your brand to go to the market week. At the end of the session, you will walk away with a list of buyers to target and their contact information, a sales plan, budget and seasonal marketing strategy to help you maximize your time to gain optimal sales results from season to season.